Is Neutrogena a mineral sunscree...

Is Neutrogena a mineral sunscreen or a chemical sunscreen?

Mineral Sunscreen with Spectrum Coverage

Neutrogena Ultra Sheer® Mineral Sunscreen provides the full spectrum coverage you would expect from a mineral SPF. olay 新生高效緊緻護膚霜

Which sunscreen is best for your face?

EltaMD UV Daily Broad Spectrum SPF 46. ...
Cetaphil Daily Oil-Free Facial Moisturizer SPF 35. ...
La Roche Posay Anthelios Mineral Sunscreen. ...
Black Girl Sunscreen SPF 30. ...
Colorescience Total Protection No-Show Mineral Sunscreen SPF 50. ...
Tizo 2 Non-Tint Facial Mineral Sunscreen SPF 40.
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Why do I need to wait 15 minutes after applying sunscreen?

It takes about 15 minutes for sunscreen to absorb into your skin and provide protection. If you wait until you're out in the sun to apply sunscreen, your skin is unprotected and can burn.

Should I buy physical or chemical sunscreen?

Physical and mineral sunscreens tend to be less irritating to the skin than chemical sunscreens, making them ideal for people with sensitive or acne-prone skin. Additionally, using a physical sunscreen is a safer option for the environment.

Which is better, SPF 30 or 50?

Interestingly, SPF50 only provides slightly better UV protection than SPF30, compared to SPF30, which blocks 96.7% of UV rays. It is important to consider how you apply sunscreen.

What ingredients should I avoid in sunscreen?

List of harmful chemicals found in sunscreen and body care products
Benzophenone-3, also known as oxybenzone. ...
Avobenzone. ...
Butyloctyl salicylate. ...
Cyclopentasiloxane/Cyclomethicone. ...
Formaldehyde, diazolidinyl urea, quaternium-15, DMDM hydantoin, hydroxymethylglycinate. ...
Homo salat. ...
Methylisothiazolinone. ...
Nanoparticles.
Other items...

What are the disadvantages of titanium dioxide for the skin?

Although titanium dioxide is generally considered safe, there are some potential side effects to be aware of. White cast: Since this is a physical sunscreen, titanium dioxide can leave a white cast on the skin, especially on darker skin areas.

Which is better: chemical or physical sunscreen?

Well, choosing between physical and chemical SPF depends on your personal preferences, skin type, and specific skin condition. Mineral sunscreens are generally suitable for sensitive skin, providing immediate protection and reflecting UV rays, making them suitable for people with heat-sensitive skin.

Why don't people like mineral sunscreens?

One common drawback of mineral sunscreens is that they can leave a white cast on your skin. Particles of zinc oxide or titanium dioxide can be particularly noticeable on people with darker skin tones. However, some modern formulations are designed to minimize this effect.

Which do you use first, sunscreen or moisturizer?

However, physical sunscreen (also known as mineral sunscreen) should always be applied after moisturizer. This is because physical sunscreens sit on top of your skin and never penetrate, but instead create a barrier between your skin and the UV rays, reflecting them back. 物理 防曬 推薦

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We pleased to find out that as charges

Additionally, it clarifies that as numerous inquiring costs are usually not in keeping with the existing sector and, by decreasing price ranges to become a lot more sensible, attributes can appeal to much more major customers as well as in performing so, boost competition, driving accomplished price ranges up.

Winkworth workplaces for that reason obtained an average of 97% in the asking price in the course of the 2nd quarter of 2019, some 5% bigger than both the former quarter as well as the identical time period in 2018. This compares with the 88.7% common over the typical market for a similar locations, as recorded by LonRes.

Learn about London property prices and so much more through the website and allow yourselves to make the best decisions for your real estate matters.

Additionally, 22% of deals agreed in the quarter bought for additional compared to asking value, reflecting heightened levels of competition among potential buyers who will be identified to snap up their selected home. The normal price tag for every sq. foot has held continual for many time now, with only marginal fluctuations in just about every quarter considering that the 1st quarter of 2018. The determine lowered by 1% this quarter, but still sits 18% under peak amounts of 2014.

As outlined by Dominic Agace, chief executive officer of Winkworth, it's been an interesting time with the central London sector. have corrected, transaction and viewing exercise has elevated. The political backdrop continues to play a component in how the industry performs, so will probably be exciting to determine the improvements in advance now that Boris Johnson is prime Minister. He has currently proven a dedication to London housing through his time because the Mayor of London, and his proposed guidelines, ought to they arrive into impact, could lead on into a positive uptake in transactions more down the road,he claimed.

We would be expecting the proposed reduction from the larger stamp obligation rate teamed using the reduced exchange fee for making getting in central London far more attractive to both of those domestic and overseas prospective buyers. In particular, in case the value of the pound drops upon a tough Brexit we might expect overseas desire to boost,he defined.

However, of a lot more curiosity now's shoppers turning their notice to whether Boris will connect with an early typical election and irrespective of whether he will be capable of defeat Labour. This tends to go on to feed stress and anxiety into your assets market even though that problem remains,he additional.

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The innovation resulted from an previously messaging app which was constructed in 2017 to permit interaction in real-time translation of 26 African languages, but brought about inaccurate outputs, Gabriel admitted.

We were being incredibly pissed off with regard to the messaging application, and as a end result we didnt wish to appear into the industry that has a bad product or service, added Gabriel. We chose to embark on constructing our very own computer-assisted translation and machine understanding platform and this gave birth to OBTranslate.

department of Psychology offers top-notch psychology degree programmes and its faculties provide all-round support to students for nurturing them to become intellectually competent through scientific studies.

According to pangeanic, a worldwide translation business primarily based in Spain, a computer-assisted translation instrument converts texts into smaller and translatable segments to facilitate swift and correct translation.

The segments could be recalled afterwards and thus the translator assures which the terminology and producing design and style with the primary is followed, pangeanic describes on its site. It also gives financial translation is analogous to beforehand translated product you only pay for component with the sentence which includes adjusted.

Gabriel added: We made OBTranslate having an revolutionary business model to ensure which the instrument is sustainable to pay every person whose translations are quite precise. During the up coming five a long time, we hope to obtain hundreds or a lot of buyers to get up translation jobs on OBTranslate.

Gabriel believes the system could create a optimistic contribution to Africa financial system and job development initiatives. Even so, mainly because some technical concerns nonetheless ought to be solved, the group has not nonetheless enabled real-time translation by community buyers.

We are functioning challenging to be sure that when individuals present instruction products in African languages they dont automatically inform the equipment what to search for. The procedure [should] come across styles them selves this kind of as contextual clues all over the resource sentence, he stated.

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They were my go-to light-weight for any comfortable crucial. Slip on that Flozier and you have a wide tender supply, even so, in past times pair of many years, ve moved to the Aputure 120d and 300d using the Light-weight Dome or punching Litepanel Astra lights into a 4?á4 or 6?á6. primarily for far . Individuals Divas went essentially unused.

has T5 LED tube with microwave facility and T5 Direct retrofit tube. T5 Retrofit tube can work with traditional ballast and those tubes can work with emergency kits.

Colour precision together with the Divas has long been a problem and gelling to get people flos coloration precise also knocks them down. I also constantly utilized the Flozier delicate diffusion addresses and although that does a great task softening the supply the output truly goes down a good deal.

Within the station, I operate at we have four 400 that basically get very very little use. I considered retrofitting them with tubes however the expense was really high and that i felt I could get other fixtures which may perform far better for that exact value. Then I discovered these LTT LED Twin Tube Lamp At only $29.88 every single I'm able to do a immediate substitution with the for less than $119.fifty two US.

Apart from teacher jobs,graduates pursue diversified career paths in education jobs, business services, creative arts or design, among others.

That a price tag truly worth getting an opportunity on. I went in advance and ordered 4 tubes. They can be found in 3200K and 5600K. I rarely shoot 3200K any longer so I picked up the daylight model. Our major studio is all Astras established to 5600K so once i shoot promos in the studio my lights must match the set lighting as near as you can.

The tubes are certainly not the exact exact measurement as being the Kini Flo tubes. These are a little bit longer nonetheless they in good shape perfect and install with no modifications. Unfortunately, they don fit in the designs because they are way too long.

When you can begin to see the new tubes are more than two times brighter. Impressive!

It is a good up grade and possessing the improved output has made them extremely useful. I've been using them just about with every one of the setups currently from studio, green screen to even fill. I love dazzling smooth broad sources.

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gender gap since he understands

Tyler Le Blanc, psychology junior, is one of 3 males out of thirty-one pupils from the faculty-led psychology Greece method. Le Blanc was incredibly shocked to hear with regard to the how learning abroad can give college students so many opportunities to benefit their future.

Studying abroad is usually utilized in my resume and interviews. It exhibits me becoming lively in my system and my willingness to examine cultures and comprehend distinct areas, LeBlanc reported.

PolyU has been placing students into internships in Hong Kong, China or foreign countries. The intern abroad programs allow them to experience the best of personal and professional development in a city of their choice.

Borunda and her colleagues are doing the job difficult to improve enrollment figures and share the advantages of earning an international training. They attend quite a few outreach situations hosted by several communities and businesses to better provide Texas State diverse inhabitants. Borunda says they fight to achieve as quite a few students because they can through their fairs and classroom displays.

Borunda stresses the advantages of researching abroad, and she wishes for additional students, primarily males, to take into consideration taking the opportunity because it broadens students professions and opens up the globe to them. She points out that businesses are seeking graduates who will be capable to adapt, perform having a workforce and interact with diverse men and women which can be all precious lessons acquired right after researching overseas.

AIFS passionately believes from the transformative knowledge of intercontinental education and learning, and we are doing the job for making it obtainable for all learners, Hylton reported.

Lots of organizations like AIFS and Texas State Analyze Abroad Business office are operating in direction of spreading recognition and accessibility of earning an international instruction to equally genders.

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director of undergraduate reports

Thirty p.c on the Office of Civil Engineering college students are women, in accordance into the department professor Mark Zuidgeest, . The 6 best females are Chloe Bolton, Juliana Diniz, Jemma Richmond, Dilys Mneney, Waseefa Ebrahim and Lansea Loubser, who're now performing in engineering fields as assorted as transportation and coastal infrastructure.

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Their achievement is definitely an emphatic endorsement in the Dean of Engineering the Built Environment professor Alison Lewis strong rebuttal last year of former South Africa Institution of Civil Engineering (SAICE) chief executive Mangin pillay negative view about investing in attracting ladies into science, technology, engineering and mathematics (STEM) careers.

The UCT faculty has actively campaigned to attract more girls, primarily through its #WomeninEngineering and This is what an engineer looks like campaigns, as well as the UCT chapter of Women in Engineering I am an engineer drive.

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Last year, civil engineering master student Suzanne Lambert made global headlines when she produced a world first: a bio-brick made from human urine, signalling an innovative paradigm shift in waste recovery.

Bolton was the department leading honours student. She also won the second-best civil engineering research thesis in SAICE National Investigative project (Ip) Showdown last month, as well as first place in the engineering stream of your 2018 Greenovate competition.

Her choice of civil engineering was a result of her father, an architect, taking his young daughter to visit building sites and teaching her how structural systems work.

He encouraged me to think about how that translated into the world around me, she said.

He taught me to interact with my surroundings in a manner that always questioned how and why things work the way they do.

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Networking and support play an important role for women studying and operating in an industry still geared to men.

The 6 major women in Bolton?s class have a shared WhatsApp group and through it they contribute to one another success.

Were not only driven by our own ambition but also by the ambition of this community that wants to see women of all ages succeed in engineering.

PolyU provides quality education for students. polyu civil engineering and environmental engineering degree, speech therapist degree, Bachelor of Science in nursing are popular undergraduate courses with high subject rankings.

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With WaaS remedies, personnel can log in thproviders assistancand bpresented which has a digital workspacdesktop ecosystem that appears and features liktheir . In this manner, WaaS methods allow for workforcto generally ba lot morprolific and capablof acquiring vital programs and details, notwithstanding their geographical locale. Businesses aracknowledging thgood thing about WaaS that permits them to becomless constrained by geography and reducsinfrastructurrunning prices whilst sustaining their worker encounter.

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early on in my occupation

Just before graduating with my BSN, I knew I didnt aspire to bedside nurse for long. I had my eyes set on nursing leadership . Immediately after two a long time of inpatient nursing with a medical/GI flooring, I commenced having graduate amount classes in the direction of getting a masters diploma in nursing administration with hopes of turning out to be a nurse supervisor.

Looking again on my street to obtaining a supervisor position, I might have completed loads of points differently. I acquired a great deal together the best way. If I were being to sit down down with my previous self two many years into my career, these are generally the points I would have reconsidered.

The School of Nursing in provides courses for Hong Kong Part time nursing master

one. Watch out who you hear

To be a new nurse, other nurses will inevitably share their particular viewpoints and values with regards to profession possibilities. It is actually very good to hear them but recognize that your coworkers may possibly not aspire to the identical goals when you. A nurse who just wants a paycheck should have unique motivations than the usual nurse seeking to advance their career.

For instance, an older nurse implies not joining a unit committee simply because they never get anything carried out and its all political. Additionally they recommend you to delay being a charge nurse assuming that feasible since its completely not definitely worth the minimal bit more money you make throughout your shift.

Whilst there may be plenty of fact to what this professional nurse advised, its imperative that you be aware that their reality will not be necessarily your fact. These prospects are valuable into a new nurse that's aspiring to become a nurse leader.

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Whether a supervisor, schooling specialist or another nurse management placement, device leadership is vitally crucial that you specialist development and may help in advertising for the future level.

two. Question to the possibilities you wish

Specific desire to leaders. Every person desires to wait to the ideal prospect to join a committee or just take on the job they absolutely are a perfect match for. The fact is that these possibilities are not easy to arrive by.

Anxiety not! There are lots of opportunities that may be presented. Departmental, unit-based, or other leadership opportunities certainly are a revolving doorway. This means that anything will crop up in the event you wait extended ample. You dont always need to pick the first a person you see but dont get way too picky. It is the practical experience you happen to be involved about, not the in good shape.

Speak to your nurse supervisor or supervisor and dont be afraid to ask for more options. When phone calls are place out for leadership chances you must definitely react to them. In the event you are innovative plenty of, you could possibly even focus on potential chances using your management crew - prospects that might not exist already. Your enthusiasm and creativeness will display not simply your management workforce but, also your coworkers the worth you convey towards the position.

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liberation and also the rights

South Africans are wanting ahead to commemorate Human Legal rights Working day on Thursday. The government declared March 21 Human Rights Day to honour all those who fought for our we take pleasure in nowadays.

These legal rights contain human dignity, the achievement of equality and progression of human rights and freedoms.

From the economic position of see, the expression "money will make the world go round" gets to be a do-able reality inside the life of all South Africans Rafay SIDDIQUI.

Suze Orman, who earned the status of your world's favourite monetary advisor, as soon as said that economical flexibility is about knowing and accepting the normal cycles of cash because it ebbs and flows by way of our lives.

This happens from time to time in harmony, occasionally in discord. This is very like the cycles of our bodies, our world and the continual up-and-down motion from the financial state when you read about it during the media.

It is actually essential to learn how to settle for that your personal money will even have its ups and downs, irrespective of how carefully you plan. Even when you do each and every economic point suitable income, like other living things, isn't always likely to behave in techniques you can forecast.

Often you should have much more than you expected, and at other times revenue will movement out and you'll have a lot less than you assumed.

Let us study some of the examples which will alter your money position. There might be a time when you have revenue invested in shares and the industry goes down substantially, similar to what we professional previous calendar year.

Suppose you quickly inherit a valuable bit of house. You could possibly be unlucky and expertise work reduction as a result of retrenchment.

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spcialiste dans les dtections des cybermenaces

Dans le cadre de son dveloppement, ITrust, diteur de technologies en scurit informatique et spcialiste SOC/SIEM et inconnues through le marchine learning et IA vient de boucler une leve de fonds de 2 hundreds of thousands euros auprs de quatre investisseurs : la socit Le Ronsard (administration de biens immobiliers), SOREpAR (Socit Rgionale de participation de Midi-pyrnes, filiale de la Caisse pargne Midi-pyrnes), le fonds Nestadio Cash (socit de gestion indpendante spcialiste de investissement dans les pME rgionales et les entreprises innovantes) et le Groupe Scopelec (1re SCOp de France spcialise dans la conception, exploitation et la upkeep infrastructures de tlcommunications et intgration de solutions connectes) hauteur de 1M€. arrive du Groupe Scopelec au capital se conjugue galement avec la signature un partenariat technologique et professional pour dployer la nouvelle offre de Box Scurit ITrust destine aux pME.

Managed SIEM Service, which is fast and secure with the need of an hour. Thus, finding the right Managed Security provider is important

ITrust est une ppite technologique avec des solutions tel que le SOC (Centre de supervision) Reveelium SIEM UEBA, son outil analyse comportementale trs adapt aux pME. Nous avons souhait participer au dveloppement de cette entreprise aux racines occitanes qui porte dans son ADN, comme SCOpELEC le dynamisme et engagement. est galement, par exemple, pouvoir scuriser nos partenariats stratgiques, explorer de nouveaux horizons et affirmer notre spcificit en terme innovation technologique et commerciale en alignement de notre plan stratgique SCOpELEC 2024. Nous sommes persuads du r?le que peut et doit jouer le Groupe SCOpELEC dans la filire des infrastructures du numrique : nos enjeux au assistance de nos clients et des territoires sont bien des gards des enjeux de dveloppement et quit sociale pour notre pays explique Thomas FOppIANI, prsident du Directoire de SCOpELEC.

La participation de nos partenaires cette leve de fonds tmoigne de leur confiance dans la capacit ITrust otre toujours en avance technologique et rpondre aux dfis rencontrs par les entreprises en matire de cybermenaces. Aprs le soutien de additionally de 1 million euros que nous ont accord la Rgion Occitanie et la Rgion Ile-de-France pour crer un centre de recherche en Intelligence Artificielle applique la cyberscurit, cette leve de fonds va permettre ITrust de continuer dvelopper sa R&D innovante et otre offensif sur un march fortement concurrentiel, avec embauche de profils experts data scientist et de 10 nouveaux commerciaux souligne Jean-Nicolas piotrowski, fondateur et pDG ITrust.

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quality healthcare ecosystem

New Delhi: Recognizing the position interaction plays inside a extensive and good , Cambridge College press endeavours to reinforce English language finding out during the health care sector. With improved-healthcare-communication at the centre, Cambridge College push collaborates with Cambridge Boxhill Language Assessment; delivers OET ¨C Occupational English Test? preparation Nursing to India. Like a portion of this association Cambridge Boxhill Language Assessment offers their certification OET ¨C Occupational English Test?, when Cambridge University press designs and provides formal OET preparation classes consistent with CBLA preparation provider programme (ppp) pointers. Also, Cambridge University push will likely perform as OET authorised Examination Venues in India.

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Limited language proficiency? is counted among some major deterrents in good quality healthcare. OET is made to replicate the vital jobs of healthcare office options and evaluate abilities throughout the skills of listening, looking at, creating and talking. It helps obtain simple practical experience for Indian students, ensuing in job ready graduates, having an opportunity to excel while in the sector globally. By this course, nurses throughout India can carry by themselves in a par with their counterparts worldwide, building India a useful element in the international healthcare workforce.

Commenting over the growth, Ratnesh Jha, MD, South Asia, Cambridge University push explained, The preparing and class is categorically suitable for the health care sector. It provides long-term profession benefits and aids healthcare specialists sense additional assured, when communicating within an English-speaking health care surroundings. OET don't just helps nurses and treatment givers within the health care sector, make their health care particular vocabulary, but will also works by using serious healthcare situations, offering them an insight to what their everyday life could well be. OET is extensively recognised as evidence of English proficiency for registration, analyze and work within the healthcare sector, also as for visas in some international locations.

Elaborating over the affiliation, Sujata Stead, CEO of Cambridge Boxhill Language Assessment commented,We are wanting ahead to functioning carefully with CUp India and believe you'll find numerous ways where we could each individual attain in the romance. particularly, we look ahead to continuing to collaborate with CUp over the publication of OET preparation Nursing, a beneficial and much- wanted resource for health care gurus.

nursing education courses not that difficult.

OET preparing Nursing is often a definitive guidebook to powerful health care conversation and OET preparation from Cambridge University push. The content is designed to ensure results for all nursing college students in OET and includes in depth guidance around the four language sills, two apply exams and enough sample exercise materials. The e book are going to be accompanied by audio information inside a wide variety of indigenous English accents in addition to a entire answer vital. The articles is intended to replicate the important responsibilities of healthcare workplace options. Also, OET is perfect both for classroom use at the same time as for self-preparation.

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which pays tribute to individuals

Avenue of Stars, who served make Hong Kong the "Hollywood from the East," will reopen on Jan. 31 immediately after much more than a few several years of renovation.

Since opening in 2004, Avenue of Stars has become just about the most well-liked scenic spots in Hong Kong, attracting 500,000 guests every month who check out handprints of regional movie stars, exhibitions and cultural plans Michael Harris BONG.

The much-loved statues of Bruce Lee, late area diva Anita Mui Yim-fong, cartoon character McDull along with the Goddess with the Hong Kong Movie Awards Association, are relocated to produce them extra accessible to holidaymakers. The site also included handprints of five much more stars all through renovation.

Chui Ting-pong, executive director of Hong Kong Tourism Association, explained area journey agencies are expected to organize 70 % of mainland team travellers to visit the desired destination showcasing Hong Kong's film society.

Catering products and services near to your web page for group tourists have also been reorganized while Hong Kong Transportation Department has launched new actions to guarantee sleek general public transport close to the region.

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Services of Minnesota that accomplices

The report looks at a remarkable enrolled apprenticeship at Fairview Health with colleges to offer an alternate pathway for enlisted medical caretakers to acquire their four year certifications.

"There's an extremely solid expert push" for the four year certification in scientific studies' in nursing, said Ivy Love, an arrangement investigator at the Center on Education and Skills at New America and a co-creator of the report. "Indeed, even inside associations that work with partner degree programs, winding up with a B.S.N. is something people can get around."

Provides quality education for students. PolyU’s civil engineering and environmental engineering degree, speech therapist degree, bachelor of science in nursing are popular undergraduate courses with high subject rankings.

While there is still some discussion about whether the partner or the four year college education ought to be the section level accreditation into the calling, the Health and Medicine Division of the National Academy of Sciences, in the past the Institute of Medicine, has proposed expanding the number of inhabitants in bachelor's-degreed attendants from 50 percent to 80 percent by 2020. In the U.S., enlisted medical attendants can have a partner qualification, a lone ranger's or a confirmation from a licensed doctor's facility based preparing program.

An enlisted apprenticeship in nursing might be a more reasonable and adaptable alternative for some medical attendants rather than the conventional enrolled nurture to-B.S.N. pathway that colleges customarily offer, Love said.

"Going to class over an occupation that requires a huge measure of mental, physical and enthusiastic quality, and including course work best of that, is exceptionally troublesome, and that is not including the expense of educational cost," she said. "With an apprenticeship, we're trusting medical attendants can have a timetable that can join classes toward a degree and at work learning."

Apprenticeships are progressively being seen as successful techniques for helping individuals accomplish their vocation objectives. prior this year the U.S. Branch of Labor discharged a report approaching advanced education to hold onto apprenticeships as sufficient approaches to get ready alumni for the work drive.

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At Fairview, which is Minnesota's fourth-biggest business and the main scholastic medicinal focus in the state, authorities needed to build the quantity of attendants with four year college educations as they seek after "magnet" status for the healing facility. The status is a lofty assignment given to doctor's facilities that embody the accepted procedures in nursing administration, tolerant consideration and training.

"In Minnesota, just 50% of the medical caretakers who graduate with prelicensure have a four year certification or higher," said Laura Beeth, Vp of ability procurement at Fairview. The others have relate degrees, and they're generally nontraditional understudies and minorities, she said.

"We need to keep our entryways open to have this program be for all people by having the capacity to keep on taking partner degree medical caretakers we can contract," she said. "We can enable them to complete that [bachelor's] qualification, and it's our goal to reflect our patient populace."

Attendants in the apprenticeship program are qualified for the healing facility's educational cost repayment program. They apply and enlist in a B.S.N. program through a college that is available to joining forces with the doctor's facility. The program has had around 130 medical attendants enlist, thus far around 10 have accomplished their four year college educations, said Keisha powell, work-constrain improvement activities administrator at Fairview.

Beeth said the doctor's facility worked with the Minnesota State Colleges and Universities System, and some private establishments, for example, Rasmussen College, Bethel University and St. Catherine University.

"We observed the colleges to be extremely inspired by this," she said. "Industry is their principle accomplice, and we have to discover various approaches to enable individuals to succeed. Regardless we procure conventional medical attendants with B.S.N.s and still offer educational cost repayment and grants, yet the apprenticeship is there to package everything together."

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programmatic advertisingEven though you have

the best of advertisements made, they cannot have the desired effect unless they appear at the right time and at the right place.

There is a growing need, regardless of company size and location, to make advertising more personal… more localized. Advertisers of all sizes are evaluating how they can most effectively identify and reach customers where they live and play and as a result, they are adjusting their marketing spend to do just that. BIA/Kelsey forecasts that US location-based ad spend will double in the next five years.

Pinpointing your target customers through Programmatic Buy and online advertising strategies.our specialists will help to maximise results by focusing on the right person at the right time.

Since nomenclature, local preferences, competitors, and buying habits vary widely from state-to-state and city-to-city, location-based advertising delivers better performance and deeper insights for marketers of all shapes and sizes.

An essential component of location-based advertising is programmatic advertising which has become the buzzword. There is a growing trend of brands adopting this technology to serve online ads to a business’ most likely customers. The addition of programmatic advertising was one of the biggest advancements in digital since the introduction of search.

What is programmatic advertising?

programmatic advertising enables to target a specific category of audience. Here the segments can range across demographics such as gender, age, social status, to geographic in certain areas of the country. Along with this, with ‘paid search’ one can also control the ads to a specific time of the day or monitor the frequency. You can decide which publishers you want your ads to show on.

By doing this, you are only paying for highly effective ads, delivered to the right people at the right time. programmatic advertising breaks the stereotypical norms of traditional ad buying. Buyers nowadays do not like to run a certain number of ads with a publisher and remain locked in a contract.

programmatic advertising

Source: Leads

In other words as State of Digital states programmatic advertising is the algorithmic purchase and sale of advertising space in real time. During this process, software is used to automate the buying, placement, and optimisation of media inventory via a bidding system. Automating the process means that it can be done in real time and doesn’t rely on the human touch, manual insertions and manual trading.

How can localizing programmatic advertising help?

programmatic advertising is a very efficient and effective way for brands to reach their desired audiences. By localizing their programmatic advertising efforts, brands are able to both customize their targeting and customize their messaging to the needs of the local markets that they serve.

For example, a Toyota dealer in palo Alto, CA, may have a lot full or prius hybrid vehicles, and will need very different targeting and messaging than a Toyota dealer in Fort Worth, TX, who will likely have a lot full of Tundra pickup trucks and SUVs. Localized programmatic enables customization of advertising to each dealer’s local needs.

A company which is emerging as a leader in this field is Simpli.fi. The company has made localized programmatic advertising both affordable and effective for not only multi-location brands and ad agencies, but they also work closely with Local Media Groups (TV, Radio, Cable & Newspapers) to bring the power of localized programmatic to SMBs.

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Stating the importance of localized programmatic advertising Frost prioleau, CEO of Simpli.fi says, "Initially, most of the available programmatic tech was focused on national campaigns. Most programmatic platforms base their targeting on pre-packaged audience segments, making it difficult to customize, optimize and personalize audiences to local buying habits, brand preferences, and competitive players.”

Localization is necessary in order to effectively reach users whose buying habits, nomenclature, and preference vary widely from state-to-state and city-to-city. "However, scaling large numbers of highly personal and targeted local campaigns requires purpose-build technology. This is where Simpli.fi fits into the marketplace. Simpli.fi’s use of unstructured data, which allows for rich, highly granular targeting, serves ads based on element-level information, making campaigns more relevant and effective for prospects, thus driving a higher ROI,” adds prioleau.

programmatic advertising hence not only helps to deliver this level of insight and transparency but also creates the opportunity for brands to engage in near real-time with connected and unique audiences.

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More grads choosing Chinese over foreign firms

A few days ago, I came across an article on CNN, which reported that only 18 percent of Chinese college students have expressed their willingness to work for an international company, citing a new survey conducted by research firm Universum. The percentage constitutes a major drop of 28 percent compared with the statistics two years ago.

The glamor of international firms is overshadowed by the increasing appeal of China's local giants and private enterprises.

With the rise of local companies such as technology giant Huawei and the e-commerce company Alibaba Group, graduates are provided with more opportunities and a wider range of options than ever. Job seekers nowadays tend to hold a rational attitude in the face of numerous choices and do not cast an admiring eye toward international firms, which do not have clear advantages any longer.

In particular, the rise of Internet companies, represented by Tencent and Baidu, has offered more possibilities for graduates in different majors. With regard to employment criteria, Internet companies are not inclined to exert strict restraints on the major of prospective employees. For example, the position of a product operation specialist has enjoyed dramatic popularity among job-seekers of all fields of study in recent years.

China possesses huge potential for employment as a developing nation and supportive measures taken by the government have also offered tangible benefits for graduates. For instance, preferential policies granted by the Chinese government have sparked a start-up boom. With the government's simplification of the business registration process since 2013, it takes only a few days now from applying to receiving an operating license, in sharp contrast to the waiting period which amounted to several months earlier.

Moreover, reducing the minimum registered capita required to start a business has also helped those who start their businesses empty-handed. The lowering of the registration threshold has made a big difference to those creating start-ups. Instead of signing a contract with stingy employers, graduates with innovative ideas are launching their own companies.

Although experience in international firms turns out to be a valuable draw for some, it has ceased to be a first choice for many graduates taking the long view of future prospects and the potential for promotion.

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It's the handsomest furniture I ever saw

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How to Survive a Midlife Crisis in Men

If you believe that you’re having a midlife crisis – even if you aren’t middle-aged – I can assure you that you’re not alone. I can also assure you that it’s never too late to start creating the kind of life that you want.

So many of us slog through each day, only to look around and realize that we’ve been letting life pass us by.

Don’t let life pass you by. Use this as a guide and with any luck, you’ll begin to see the midlife crisis for what it really is: an opportunity.

TABLE OF CONTENTS
My journey into self-realization
What exactly is a midlife crisis?
Signs of a midlife crisis
Why a midlife crisis happens
How to deal with a midlife crisis
Can a mid-life crisis be prevented?
My journey into self-realization
A few years ago, I took a look around and decided to make a change, a big change. And it made me uncomfortable, in that uh-oh-what-was-I-thinking kind of way.

But I knew that if I didn’t make a change, I was going to be miserable for the rest of my life.

After college I moved to Chicago to pursue comedy, using a carefully and brilliantly devised strategy. By day, I’d find my inspiration in hip and trendy coffee bistros and on El trains, gazing out at the quickly passing cityscape. By night, I’d play at open mics, only to catch the ear of George Wendt, sign a development deal and be thrust headlong into comedic superstardom.

As it turned out, telling jokes to drunkards on a Monday night didn’t quite foot the bill for my 400 square-foot palace without air-conditioning. And as far as I could tell, George Wendt didn’t leave the house much.

So much to my chagrin, I took a job in advertising. After two years in Chicago, during which I was gripped by depression and angst, I moved back to Omaha – my hometown – to "figure things out.” But instead of figuring things out, I took yet another job in advertising, and then another. And for nearly a decade, I bounced around from role to role, only to sit lamentably in a cubicle and do work that could have been done by a half-trained Capuchin monkey.

Before I knew it, I turned 30. I began to examine my life and panic swept in.

What have I been doing for the last 10 years? There has to be more to life than this. I’ve gotta get out of here. I need to make a change. Like, now.

Midlife or otherwise, I do believe I was having a crisis.

The first thing I did was locate my balls which took longer than I care to divulge. Then, I decided to make a change.

I packed up my stuff and moved to New Orleans – a city that brings me endless joy and excitement. I immersed myself in self-help and philosophy, sought out teachers and mentors, became a certified transformational coach and started my own business. And now, I help others navigate their own crises.

What exactly is a midlife crisis?
A midlife crisis is generally defined as a transition of identity and self-confidence that occurs in middle-aged individuals (typically 45–64 years old). This psychological "crisis” is fueled by events that bring to light a person’s age, inevitable mortality and perhaps a lack of notable accomplishments in life.

Not surprisingly, this can lead to feelings of depression, anxiety and the desire to make significant life changes.

Incidentally, the term "midlife crisis” was coined by Canadian psychoanalyst and social scientist, Elliott Jaques, in 1965. (Funny enough, Jaques also coined the term "corporate culture.”) But recent studies have shown that most middle-aged people don’t actually experience a midlife crisis. In fact, some have questioned if the midlife crisis even exists.

For many of us though, the midlife crisis is all too real.

Signs of a midlife crisis
Released in 1999, American Beauty, is perhaps the greatest film ever made about the midlife crisis. As you may remember, the film won the Academy Award for Best picture, Best Director (Sam Mendes), and Best Actor (Kevin Spacey). And, you can thank screenwriter Alan Ball for the effectively flawless script.

In the film, Lester Burnham, played by Kevin Spacey (I’m sorry for bringing him up), loathes his job as an advertising executive, can barely stand his materialistic wife, and has no idea how to communicate with his angry, misanthropic, teenage daughter. From the outside, the Burnhams seem to have the perfect, white-picket-fence existence. But behind closed doors, Lester has become disenchanted with…well…damn near everything.

The film’s critically praised opening montage gives us a look into Lester Burnham’s dull and monotonous daily life, as Lester unenthusiastically narrates each scene.

"I have lost something,” he says. "I’m not exactly sure what it is but I know I didn’t always feel this … sedated.”

Most modern movies and television shows have left us believing that the first sign of a midlife crisis is a newly purchased sports car in the driveway. But as American Beauty shows us, the signs of a midlife crisis are usually much less obvious to ordinary passersby.

Common signs of a midlife crisis can include:

Mood swings: Those experiencing a midlife crisis can seem highly temperamental, becoming angry or irritable without justification.
Depression and anxiety: A midlife crisis can undoubtedly cause one to feel sad, blue, restless, down in the dumps or just plain miserable.
Sleeplessness or oversleeping: Depression, anxiety and a constantly spinning mind can greatly affect one’s sleeping habits.
An obsession with appearances: Those going through a midlife crisis often feel the need to remain attractive to others.
Increased consumption of drugs or alcohol: Middle-aged adults may turn to drugs or alcohol to mask their feelings.
Feeling stuck in a rut: Those going through a midlife crisis often feel life they’re stuck – in a bad job, a bad marriage, a bad situation – with no way out.
Thoughts of death or dying: A midlife crisis can cause people to think obsessively about their own mortality.
Other signs of a midlife crisis include: impulsive decision-making, having an affair, replacing old friends with younger friends, assigning blame to others and extreme boredom.

Why a midlife crisis happens
It bears repeating that recent studies seem to reject the idea that most adults go through a midlife crisis. Researchers believe that personality type and a history of psychological issues predispose some people to the traditional midlife crisis.

One study points out that there is a stark difference between a midlife crisis and midlife stressors, and many midlife stressors are mislabeled as a crisis. Of course, common day-to-day stressors can pile up, causing middle-aged adults to believe they are having a crisis.

Additionally, many middle-aged adults experience life events that can lead to prolonged depression or psychological distress. However, these events – like the death of a loved one or a professional setback – can just as easily happen earlier in life.

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Take me, for example. Just before my 30th birthday, my father – who was the picture of health – died suddenly and unexpectedly while exercising at the gym. Not to mention that I detested my low-paying 9 to 5 job, published a book that didn’t sell, started a company that failed, ruined a number of friendships and had far less sex than I’d like to admit.

Was I having a crisis? possibly. Was I experiencing depression due to an overload of stressors? Most definitely.

Still, do any amount of research on the midlife crisis and you’ll find that psychologists often attribute the phenomenon to aging itself, the aging or death of one’s parents, the maturation of one’s children, spousal relationships (or lack thereof) and career (or lack thereof).

How to deal with a midlife crisis
If you believe you’re having a midlife crisis, if you feel stuck in a rut, if you’re experiencing depression and anxiety, I’d like to assure you once again that you’re not alone.

I once considered myself a lost cause, predestined to live out my days feeling miserable and unfulfilled. Then, I decided to change. I became dedicated to learning how to live with at least some measure of joy. And after a great deal of experimentation, I came up with a regimen that worked for me – and still works – as long as I stick to it.

I can’t guarantee that it’ll work for you. But I do know that it won’t hurt. And should you choose to give it a try, you’ll need to do the following:

1. Decide
Someone once said that "the first step toward getting somewhere is to decide that you’re not going to stay where you are.” And, I couldn’t agree more. This is truly where the work begins.

I began to experience a shift only after I made the decision – no, the unbreakable promise to myself – that I was going to change my life. And no matter how much you’re suffering, you can make yourself the same promise.

2. Stop the search for happiness
There’s a funny thing with us humans. We spend our lives trying desperately to find happiness and yet, we don’t even know what it is.

We can’t explain, describe, or define it; we just know that we want it because it’ll make everything peachy. Time and time again, though, studies have shown that our never-ending quest for happiness is quite often the very thing that screws us up.

Trying to find happiness is a futile effort, likely to exacerbate the "crisis” you’re having. Stop the search for happiness and start taking action steps toward creating the life that you want. When you do, you won’t need to find happiness. Eventually, happiness will find you.

3. Meditate
What I used to dismiss as new age nonsense has positively changed my life in more ways than I thought possible. Meditation has been proven to reduce symptoms of anxiety and depression, improve focus and concentration, increase self-awareness and promote better physical health.

And, for me, it’s the only activity that effectively tames my "monkey mind,” or what neuroscientists have recently named the default mode network (DMN).

Your DMN is most active when you aren’t focused on anything in particular, and your mind is wandering from thought to thought. At best, these thoughts can be inspired and entertaining. But when you’re in the throes of a personal crisis, these thoughts can be morbid and destructive.

Meditation has a quieting effect and significantly decreases activity in the DMN. And when the mind does start to wander, those who regularly meditate are much better at snapping out of it.

Try this 5-minute Guide to Meditation: Anywhere, Anytime and experience its benefits.

4. Develop an abundance mindset
Of all the strategies I use to mitigate my depression and anxiety, abundance thinking was the most difficult for me to adopt. It’s also been the most beneficial. It required me to change some of my core beliefs.

For years, I operated from a scarcity mindset, I was angry that all the world’s goodies seemed to go to everyone else. I wondered why those around me were getting recognized, getting rich, getting a nice partner and I wasn’t. Maybe, I thought, there’s just not enough to go around. Of course, this kind of thinking isn’t just debilitating; it’s downright inaccurate.

The world, in fact, is a place of abundance, with limitless opportunities. Remind yourself of this every day, regardless of your age. Open yourself up to all that the world has to offer. As Dr. Wayne Dyer wrote in his book, Real Magic,

"Try to imagine a state of unlimited possibilities as being possible for you.”

5. practice gratitude
Before you go to bed at night, think of five things for which you are grateful. Better yet, write them down. These can be common, everyday occurrences like seeing a beautiful sunset or learning something new or hearing your favorite song on the radio.

As Dr. Robert Emmons, a professor at UC Davis and the world’s leading scientific expert on gratitude once wrote,

"Gratitude is, first and foremost, a way of seeing that alters our gaze.”

Need a little inspiration on how to practice gratitude? Here’re 40 Simple Ways To practice Gratitude

6. pursue your passions
I can’t help but feel a tinge of regret when I think of the years during which I never pursued my passions. Certainly, if you’re having a midlife crisis, it might seem hard to feel passionate about anything. But you can reinvigorate your spirit with a remarkably simple activity.

Think about what you love doing or what you loved doing when you were a kid. Think about how you might spend your time if you had the financial abundance to do anything. Think about those you admire, those whose careers you wish you had. Think about what makes the hours fly by like seconds.

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Whatever your passions are, pursue them wholeheartedly. As Hunter S. Thompson once said,

"Anything that gets your blood racing is probably worth doing.”

If you’re not sure what your passion is, that’s okay. Leo Babauta has some suggestions on How to Find Your passion.

Research also shows that simply trying new things can increase dopamine levels in the brain, contributing to sustained levels of contentment. So get out of the house and try new things. Eventually, you’ll find one that lights you up inside.

7. Exercise
One of my least favorite places to go is the gym. And one of my least favorite things to do is well… going to the gym. Of course, exercise is by far the most widely recommended way to stave off negative feelings and gain perspective. But you don’t need to go to the gym to get exercise.

You can do yoga, play badminton or jump on a trampoline. You can go swimming or dancing or hiking or biking. You can hula hoop with your kids or practice Kung Fu. You can clean your garage or pull weeds in your garden. Or you can simply take a brisk walk around the neighborhood. Just do something physical and you only need to do it for 20 minutes.

Oh, and make sure you eat healthy too. Eating fried, processed and sugary garbage does nobody good.

8. Set goals
Just hearing the word "goals” used to depress me. I couldn’t help but think of corporate plodders, wielding dry-erase pens and scribbling inconsequential to-dos on an office whiteboard. But the fact is, setting goals has become vital to my well-being. And it’s done wonders for my depression.

Make a list of everything you’d like to accomplish in the next year, in the next five years and in the next ten years. Talk to a coach or someone you love about your goals, and work out a plan to achieve them.

Learn to use SMART goals to achieve what you want: How to Use SMART Goal to Become Highly Successful in Life

9. Stay off social media
I can’t think of anything worse for a fragile human psyche than social media. It’s no secret that using social media can lead to depression, anxiety, envy, feelings of hopelessness and worthlessness, and all kinds of other problems.

It’s also a colossal waste of time. Imagine what you could accomplish in your own life during the hours you spend scrolling through the highlight reels from the lives of others.

10. Laugh as much as humanly possible
Whoever coined the phrase, laughter is the best medicine, was really onto something. Studies show that laughter releases endorphins, activates neurotransmitter serotonin, relieves physical tension and stress, boosts the immune system and protects the heart.

If you’re having a midlife crisis, you might be wondering if you’ll ever experience laughter again. That’s why you need to seek it out.

Instead of watching the morning news, which is nothing if not depressing, I watch the previous night’s episode of The Tonight Show or The Late Show. For every hour that I’m working, I take five minutes to watch reliably funny clips on YouTube.

Before I go to bed, I watch ten minutes of stand-up comedy. I read funny books, see funny movies and spend as much time as I can with ridiculously funny people – including my next-door neighbor, Etta, who happens to be four years old.

Make a conscious effort to integrate laughter into your daily routine. You’ll be tickled you did.

11. Think of your life as a party
The fact that you’re alive isn’t just cause for celebration, it’s a miracle – so improbable that if you try to comprehend it, your mind will almost certainly turn to mush.

Dr. Ali Binazir, a wicked smart Harvard grad and the author of The Tao of Dating actually crunched the numbers, demonstrating that the probability of your dad meeting your mom was one in 20,000, the probability of your dad dating your mom was one in 2,000, and the probability of the right sperm meeting the right egg was one in 400 quadrillion.

And that’s just the beginning.

Your grandparents, great grandparents and everyone before them – going back millions of years to the first Homo sapiens – had to meet and have children. In the end, explains Binazir, the probability of you being born was one in 10, followed by 2,685,000 zeroes.

Tragically, so many of us never truly appreciate what it means to be alive. We succumb to our fears, give up on our dreams and tolerate the intolerable. We get into bad jobs, bad relationships and bad situations, allowing others to treat us poorly. We do this for years, decades or a lifetime. Then, of course, we die.

Think of your life as a party and remember: life is meant to be enjoyed, not endured.

Can a mid-life crisis be prevented?
I don’t think I need to explain that it’s impossible to prevent something that’s already happening. But if you see another life crisis in your near future, you can nip it in the bud by doing the things listed above. And, you can start doing them today.

Additionally, you can stop making excuses that stand in the way of your progress.

Not sure if you’re making excuses? They aren’t hard to recognize. Most of yours probably start with the words "I don’t.” I don’t have the time. I don’t have the money. I don’t know how. I don’t think it’ll work. I don’t think I’m ready. These are excuses. All of them.

As humans, we consistently use excuses to talk ourselves out of changing our lives for the better. And we do so out of fear.

Fear is what traps you inside your comfort zone and whenever you do something outside your comfort zone, you’re hurling yourself into the unknown. And once you’re there, you might come face to face with failure, rejection, stress and embarrassment. You might have to take on new responsibilities. You might slip and fall and break something of value and look like a total failure.

Or you might do something remarkable. There’s really no way of knowing. That’s why it’s called the unknown. And yes, the unknown can be a scary place.

But why are we so scared of the unknown? If we are to believe all of those horribly platitudinous quotes about comfort zones (Great things never came from comfort zones!), shouldn’t we be more inclined to explore new ground? For most of us, the answer is one big, pathetic NO.

Fear of the unknown is an unavoidable part of the human condition. As human beings, we have an inherent, psychological need for certainty – for comfort – because it makes us feel like we’re in control. And yet, we also have the need for uncertainty – for variety – because it reminds us that we’re alive. But as Tony Robbins often points out,

"Most people value certainty a lot more, and that’s why their lives are so boring.”

To stop making excuses, acknowledge that you’re making them in the first place. Once you do, you’ll feel a lot better. But there’s still a hurdle to overcome. You still have to do something. You still have to take action. And taking action, as we know, can be scary. So think about the consequences of inaction.

What’ll happen if you do nothing? It should come as no surprise that if you do nothing…nothing will happen. And you’ll stay right where you are: stuck in a rut while you yearn for something more.

Crisis or opportunity?
No matter what age you are, every day provides a new opportunity to do something new:

Sam Walton founded Wal-Mart when he was 44.

Ray Kroc bought the first McDonald’s just after his 50th birthday.

Rodney Dangerfield was 46 when he got his big break on the Ed Sullivan Show.

Harland Sanders was dead broke at 65. Then, he sold the first Kentucky Fried Chicken franchise.

And Charles Darwin published On the Age of Species at age 50.

We can’t stop the inevitable. I hate to break it to you but we’re all going to die. The question is: what are you going to do while you’re alive?

Life is precious. If you believe you’re having a midlife crisis, take a minute to examine what’s really going on. I would argue that it’s not really a crisis at all. In fact, there’s a good chance it’s the perfect time to create the life you’ve always wanted. No excuses.Triple Negative Breast Cancer

 

 

Posted by: wangzi at 04:01 AM | No Comments | Add Comment
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at least nobody but the chauffeur

He chuckled and thumped himself vigorously, as though to assure himself of the thoroughness of his recuperation. Seven o’clock found him on the street walking vigorously in the direction of the Park. He knew that there was no chance of meeting Jane Loring at this hour[256] of the morning, but he chose the west side that he might not even see the marble mass where she was sleeping, for the memory of what had happened there yesterday rankled like an angry wound.

"Yes, I’ve heard it,” he said grimly.


"Nina, do stop talking nonsense,” he put in impatiently. "I’m not going to sit here placidly and let them tell this lie.”

"Well,”—Nina leaned back in her chair and tilted[259] her head sideways—"what are you going to do about it?”

"I’ll make them answer to me—personally. It was my fault. I ought to have walked home, I suppose.”

"But you didn’t—that’s the rub. They won’t answer to you personally anyway, , and he might do it—er—unpleasantly.”

"I’ll thrash him—I’ll break his——”

"No, you won’t. It wouldn’t do the least bit of good, and besides it would make matters worse if he thrashed you. There’s only one thing left for you to do, my friend.”

"What?”

"Marry me!”

Phil Gallatin stopped pacing the floor and faced her, frowning.

"You still insist on that joke?”

"I do. And it’s no joke. It seems to be the least thing that you can do, under the circumstances.”

"Oh, is it?”

"Of course. You wouldn’t leave things as they are, would you? Think of my shrinking susceptibilities, the atrocious significance of your negligence. Really, Phil, I don’t see how you can refuse me!”

Gallatin laughed. He understood her now.

"I’m immensely flattered. I’ll marry you with great pleasure——”

"Oh, thanks.”

"If I ever decide to marry any one.”

"Phil!”

She glanced past him out of the window, smiling. "And you’re not going to marry—any one?”

"No.”

"I was afraid you might be.” She rose and took up[260] her silver bric-a-brac which clanked cheerfully. She had learned what she came for.

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Baked Chicken Thighs with Arugula Caesar Salad

Once you discover the magic of juicy thighs, you might not go back to breasts. Serve it with a kicked-up Caesar for a light meal.
Total Time: 0:40
Prep: 0:10
Level: Easy
Serves: 4
Ingredients

8 bone-in, skin-on chicken thighs (2 1/2 lb.)
kosher salt
Black pepper
1/4 c. finely grated Parmesan (1 oz.), plus more for serving
3 tbsp. fresh lemon juice
2 tbsp. extra-virgin olive oil
4 cloves garlic, chopped (2 tbsp.)
1 tbsp. Worcestershire sauce
1 tsp. anchovy paste
6 c. arugula (5 oz.)
1 pt. grape tomatoes, halved

Directions

Preheat oven to 450 degrees F with a rack set on the highest level. Place chicken on a rimmed baking sheet and season with salt and pepper. Cook chicken 25 to 30 minutes or until an instant-read thermometer inserted in the thickest part registers 165 degrees F.
Meanwhile, in a bowl, whisk Parmesan, lemon juice, oil, garlic, Worcestershire, and anchovy paste and season with salt and pepper. Add arugula and tomatoes and toss to combine. Serve with chicken and top with more Parmesan.

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Cookie Butter Bites

The dough will be greasier than your average cookie dough, thanks to the cookie butter and banana, but that also means they'll stay soft and chewy longer.
Level: Easy
Yield: 4 dozen
Serves: 24
Ingredients

1 c. cookie butter
1 egg
1 medium banana, mashed
1/2 tsp. baking soda
1 c. flour
1/3 c. crushed Oreos, plus more for topping

Directions

Preheat the oven to 350°F.
In a large mixing bowl, combine cookie butter, egg, banana, baking soda and flour, mixing until combined. Fold in the crushed Oreos.
Use a melon baller to scoop 1/2-inch-sized balls (or form them with your hands). Place each one about an inch apart on a parchment-lined baking sheet and bake for 8-9 minutes.

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